COVID-19 Resources for Businesses

Federal Resources

State Resources

Main Street Webinars

  • COVID-19 and Its Impact on Retail: Now and In The Future: Join Aaron Farmer, President at The Retail Coach, and Jason Greiner, Executive Director of the Wylie, TX EDC for a webinar where they discuss Covid-19 and Its Impact on Retail: Now and In The Future.

  • COVID-19: Small Business Resources: If you are a small business wondering what resources are out there for you and your employees, then look no further. The Office of Downtown Development at the Georgia Department of Community Affairs has put together the current resources available, on a local, state and federal level to support your business during this tough time.

  • COVID-19's Impact on Main Street: As you maybe aware the virus COVID-19 has changed how we look at normal day to day business in the Main Street world. In our most recent webinar, we discussed how this will impact you as a local program along with recommendations and tips for helping keep the community calmed, informed and supported. During these moments of crisis we have already seen some great best practices happening around the state.

  • Design in COVID-19 Response and Recovery: Learn about how Main Street community leaders across the country are building partnerships and implementing creative design solutions as a part of their short- and long-term response and recovery work.

  • Connect with Customers and Manage Your Business Remotely: Join Main Street America in partnership with Grow With Google to discover Google tools that can help you work and manage your business during this time of uncertainty.

  • UrbanMain & COVID-19: Responses from the Frontline: Join this UrbanMain webinar to hear how neighborhood commercial district managers are quickly responding with local policy initiatives, small business e-commerce tools, and grants to meet the needs of their communities.

  • COVID-19 & Main Street: Leading Through Crisis: "Look beyond this urgency to build a sense of momentum and action." View this webinar to join NMSC's Norma Ramirez de Miess discussing how Main Street leaders can guide revitalization through the pandemic.

  • COVID-19 & Main Street: Organizational Health Check-Up: View this this "check-up" with Kathy LaPlante of NMSC and Donna Ann Harris of Heritage Consulting to learn about how your organization should prepare to weather this crisis, think through long-term needs, and focus on your most important work.

  • COVID-19 & Main Street: Supporting Local Safely: View this webinar for updates from the National Federation of Independent Businesses on the impact to the business community and current resources and guidance, followed by a panel discussion of local program directors and the work they are doing to #SupportLocalSafely.

Other Resources

  • More COVID-19 and Business Resources (Thanks, Skyla!)

  • Rural Relief Small Business Grants: As part of our continuing commitment to elevate our impact in rural America, OneLISC is inviting small business owners in rural locations across the country to apply for the LISC-Lowe's Rural Relief Small Business Grants program.  To find out more about who is eligible, to sign up for updates, and to apply, please visit the LISC website. Rural LISC is grateful for Lowe’s generous support for rural small businesses. We are committed to the integrity of the grant application process and to the security of applicants’ information. A couple of things to keep in mind. Valid grant applications are only accepted through the links posted on We will never request copies of personal documentation such as driver’s licenses, passports, and/or green cards.  The application is easy to fill out, requiring basic business information – professional grant writing assistance will not increase the chances of selection.  Grants will be made in amounts ranging from $5,000 to $20,000. LISC will use the funding to provide grants to businesses facing immediate financial pressure because of Covid-19.

  • Holiday Shopping During COVID: What Should Main Streets Expect?: While August may seem a little early for most to think about the holiday shopping season, this time typically represents a critical period for retailers. But this year presents a much more unique challenge given the persistent influence of COVID-19 on consumer spending and shopping habits, as well as the importance of trying to recoup lost sales from the roller coaster of shutdowns and reopening guidelines. Fortunately, hidden within the COVID chaos is the silver lining: the true holiday shopping experience sought by millions of consumers cannot be found solely online or in a big warehouse, but along the Main Streets throughout the U.S. Matthew Wagner, Ph.D., Vice President of Revitalization Programs with National Main Street provides insight on how to strategically plan and prepare Main Street retailers and districts for a holiday shopping season like none before.

  • FREE Online Courses from the Small Business Development Center: For the remainder of 2020, all the continuing education courses from the Small Business Development Center will be offered at no-cost, thanks to funding from the CARES act. Course topics range from business planning to marketing to accessing capital

  • Small Business COVID Resiliency: 12 Ways to Reimagine Your Business Model: As we approach the five-month mark of the global pandemic within the U.S., Main Street businesses are still adapting to the ever-changing realities of operating a business during a public health crisis. Adjusting to reopening guidelines that change on a regular basis as conditions unfold, coupled with lingering safety concerns among many consumers and an economy hampered by millions of unemployed, has resulted in a highly volatile and cloudy situation for small businesses to navigate as they try to pivot to new consumer norms.  While not always easy, making a pivot is a normal practice and one that can be highly successful for businesses. In fact, the ability to pivot is a valuable business skillset that can provide additional long-term resiliency. Matthew Wagner, Ph.D.,  NMSC Vice President of  Revitalization Programs, discusses 12 ways businesses can reimagine their business models to ensure both short-term and long-term success.

  • The HartBeat of Main Street Grant Program: The HartBeat of Main Street Grant Program will fund solutions that help small business owners respond and adapt to the COVID-19 pandemic, and also help to revitalize and strengthen older and historic downtown commercial districts.  Grants of $5,000 to $15,000 will be awarded on a competitive and first-come, first-served basis. A minimum of 50 percent of grants will benefit diverse-owned businesses, as defined by the Small Business Administration as minority, woman, veteran, disabled, and/or LGBTQ-owned.  

  • How Struggling Businesses Can Renegotiate Rent

  • Reopen Main Street: Reopen Main Street is a Downtown Professionals Network special project.  It's our effort to help small businesses, community leaders and organizations advance COVID-19 recovery efforts and navigate a New Reality.

  • COVID-19 Business Center: At Hello Alice we know you have been through a lot during this pandemic.  We are here with 150,000 of your fellow business owners to help you navigate your new normal with access to funding, e-learning guides, and mentorship.

  • The Red Backpack Fund: Since its inception, Spanx and The Spanx by Sara Blakely Foundation have been dedicated to elevating and supporting women through entrepreneurship. Knowing the ripple effect that empowering women can have to strengthen communities, the foundation donated $5 million to support female entrepreneurs in the wake of COVID-19 and teamed up with GlobalGiving to establish The Red Backpack Fund. GlobalGiving is making at least 1,000 grants of $5,000 each to female entrepreneurs in the U.S. to help alleviate the impact of the crisis.

  • Business for All Grants: Apply for grants up to $50,000 to support business growth, including $10,000 emergency COVID-19 Business for All Grants to help small businesses in crisis.

  • GoFundMe Small Business Relief Fund: The GoFundMe Small Business Relief Initiative is intended to support our local businesses facing financial loss. Make a difference today by donating or starting a fundraiser.

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